Due to the economic crisis, millions of Indian graduates are unemployed. Master’s Union, a unique business school, immerses students in business to foster success. Even with India’s growing economy, top talent is leaving. As far as placements and profitability are concerned, Master’s Union outperformed other top schools. India’s business education faces challenges including outdated syllabuses and a disconnect between academia and industry. Their skill-based curriculum and focus on practical learning contributed to Master’s Union’s success in the lucrative Indian education market. Master’s Union’s journey highlights the transformation of business education in India and serves as a model for aspiring entrepreneurs in the education sector.
Masters’ Union offers undergraduate and postgraduate diplomas. It offers undergraduate and postgraduate technology and business management programmes. Industry-immersive postgraduate programme PGP-TBM. Masters’ Union costs INR 22.07 Lakhs. PGP-TBM applicants must have a bachelor’s degree from a recognised university. The course is open to graduating seniors. The 16-month PGPTMB course teaches students about industrial advancement and changing trends.
Indian graduates are unemployed in half of cases, according to a shocking national survey. Millions of young Indians are at risk of unemployment as a result of the economic crisis. Master Union, a Next Generation business school, teaches students in a unique way inside and outside the classroom. By immersing students in business, Masters Union enables aspiring businesspeople to succeed. India’s economy is growing rapidly, drawing global attention. The country may become the next economic superpower after China. Despite this optimism, India’s top talent is leaving. I investigated Master’s Union and found a remarkable journey that is changing business education in India. Indian students, including top business minds, study abroad at Harvard and Stanford. Why does India not have a top business school?
एक चौंकाने वाले राष्ट्रीय सर्वेक्षण के अनुसार, आधे मामलों में भारतीय स्नातक बेरोजगार हैं। आर्थिक संकट के परिणामस्वरूप लाखों युवा भारतीयों को बेरोजगारी का खतरा है। मास्टर यूनियन, एक अगली पीढ़ी का बिजनेस स्कूल, छात्रों को कक्षा के अंदर और बाहर एक अनूठे तरीके से पढ़ाता है। छात्रों को व्यवसाय में डुबो कर, परास्नातक संघ इच्छुक व्यवसायियों को सफल होने में सक्षम बनाता है। भारत की अर्थव्यवस्था तेजी से बढ़ रही है, जिससे दुनिया का ध्यान आकर्षित हो रहा है। यह देश चीन के बाद अगली आर्थिक महाशक्ति बन सकता है। इस आशावाद के बावजूद, भारत की शीर्ष प्रतिभाएँ जा रही हैं। मैंने मास्टर यूनियन की जांच की और पाया कि एक उल्लेखनीय यात्रा भारत में व्यावसायिक शिक्षा को बदल रही है। शीर्ष व्यवसायी सहित भारतीय छात्र हार्वर्ड और स्टैनफोर्ड में विदेश में अध्ययन करते हैं। भारत में एक शीर्ष बिजनेस स्कूल क्यों नहीं है?
Master’s Union beats IIM Ahmedabad’s placement record and ISB’s placement record in just three years. Statistics speak volumes. In 2020, ISB and IIM A had average salary packages of 25.06 lakhs and 26.12 lakhs, respectively, while Master’s Union had 29.12 lakhs. Master’s Union, an online model, outperformed ISB and IIM A at 27.13 lakhs and 27.54 lakhs, respectively, with 33.1 lakhs in 2021. The online model was profitable, unlike many Indian tech companies that lost billions. In this article, we analyze Master’s Union’s approach to India’s three biggest business education challenges, their early profitability, and the lessons entrepreneurs can learn from this exceptional offline education venture.
मास्टर यूनियन ने आई. आई. एम. अहमदाबाद के प्लेसमेंट रिकॉर्ड और आई. एस. बी. के प्लेसमेंट रिकॉर्ड को केवल तीन वर्षों में तोड़ दिया। आंकड़े बहुत कुछ बोलते हैं। 2020 में, ISB और IIM A का औसत वेतन पैकेज क्रमशः 25.06 लाख और 26.12 लाख था, जबकि मास्टर यूनियन में 29.12 लाख था। मास्टर यूनियन, एक ऑनलाइन मॉडल, ने 2021 में 33.1 लाख के साथ आईएसबी और आईआईएम ए को क्रमशः 27.13 लाख और 27.54 लाख से बेहतर प्रदर्शन किया। अरबों का नुकसान झेलने वाली कई भारतीय तकनीकी कंपनियों के विपरीत, ऑनलाइन मॉडल लाभदायक था। इस लेख में, हम भारत की तीन सबसे बड़ी व्यावसायिक शिक्षा चुनौतियों के प्रति मास्टर यूनियन के दृष्टिकोण, उनकी प्रारंभिक लाभप्रदता और इस असाधारण ऑफ़लाइन शिक्षा उद्यम से उद्यमी जो सबक सीख सकते हैं, उनका विश्लेषण करते हैं।
In order to understand a college’s business model, you have to understand education’s virtuous cycle. Effective marketing attracts top talent. After enrolling, the school provides quality education and career placement services. By promoting its placement record and partnering with new students, institutions can create a virtuous cycle of marketing, education, and placement that attracts new students. The Master’s Union’s issues and solutions will be examined in this case study.
Business Education Challenges India’s business education has struggled to produce employable graduates. There are three main issues:
Degree-driven focus
Graduation is valued over practical skills in business schools, so students earn degrees but lack employment skills. Grades often take priority over learning in business schools.
Syllabus that is outdated
There are many colleges that fail to adapt their curricula to industry needs, including Creator economies, Dropshipping, and Cloud kitchens.
Disconnect between industry and academia
Due to graduates’ inability to adapt to the changing business environment, companies lose money.
The unique solution offered by Master’s Union
Master’s Union responded to these issues by implementing an offline business school in an era of online education.
Potential of the Indian higher education market
Although an offline business school might seem odd in an age of online education, India’s $100 billion higher education market is one of the most profitable in the world. Business schools require less capital than engineering colleges, making them financially viable. They have profit margins of 8–30%, outperforming many other industries.
Demand for business education
B.Com. and MBA courses account for over 55% of professional course enrollments in India, and business schools can also benefit from postgraduate programmes, online MBA programs, and customized B2B programs. Institutions can reinvest in student startups and fund projects and investment funds with average margins of 50–70% through business education.
The initial challenges of COVID-19
As a result of concerns about online and offline classes, many students deferred foreign university admissions during the COVID-19 pandemic. Master’s Union recruited top-percentile CAT students. This successful first batch laid the foundation for the institution’s future.
Developing skills relevant to the industry
With the Master’s Union’s skill-based curriculum, students learn about promising emerging markets and trends while gaining hands-on experience. This prepares them for the job market, increasing their placement rate.
In conclusion
Master’s Union’s journey illuminates India’s business education transformation. Through addressing systemic issues, encouraging practical learning, and providing industry-relevant skills, Master’s Union has become a leading education provider. Their success demonstrates the potential of Indian high-education. As India develops its future business leaders, Master’s Union teaches aspiring education entrepreneurs how to build a successful and impactful offline education institution in today’s dynamic society.
